UK Karting - Notice Board (General Karting) : Re: Sponsorship Meeting

Notice Board (General Karting)

Re: Sponsorship Meeting - Help!!
Posted by 'SimonG' on 27 Sep 2008 @ 23:53

| View Message Thread | Reply to this message |

SimonGJoined: August 2001
Total Posts: 1
[ View User Profile ]

Forget your costs, work out what you can do for them and what value it will have to them. That is all they will care about.

For example a ad in a local paper might cost Ł400. An article you get placed might be worth the same if you get a pic of your kart with your sponsor visible. In my experience newspapers remove mention of sponsors from articles -- they would prefer the sponsor to buy an advert.

With 8 race meetings you might get 16 articles if your good at placing them, value Ł6400 -- if your sponsor agrees with the analysis, they might half or worse.

Sell them on things you can put a monetary value on equal to the amount you want off them. Then add all the intangibles, helping local boy make good, sporting kudos, hitech kudos, etc. They are bonus to your sponsor.

Message Thread:

Sponsorship Meeting - Help!! by 'michaelg36' (27 Sep 2008 @ 22:34)

Re: Sponsorship Meeting - Help!! by 'chriskasch' (27 Sep 2008 @ 23:29)

Re: Sponsorship Meeting - Help!! by 'michaelg36' (27 Sep 2008 @ 23:44)

Re: Sponsorship Meeting - Help!! by 'SimonG' << You are here!

Re: Sponsorship Meeting - Help!! by 'michaelg36' (27 Sep 2008 @ 23:58)

Re: Sponsorship Meeting - Help!! by 'Cadet49Dad' (28 Sep 2008 @ 9:50)

Simon's spot on as usual by 'SteveC' (29 Sep 2008 @ 12:05)

Re: Sponsorship Meeting - Help!! by 'SimonS' (28 Sep 2008 @ 9:51)

Oh and be prepared! by 'SteveC' (29 Sep 2008 @ 12:08)

Re: Sponsorship Meeting - Help!! by 'BillH' (28 Sep 2008 @ 23:07)

Post a Reply:

You may post a direct reply to this message which will appear in this thread.
To post a new or unrelated message use This Form. Top of Page
Notice Board Index

[ UK Karting Main Index ]


News	Karts & Karting	Notice Board	Market Place	Companies Directory	Tracks Directory	Events Calendar	Race Results	Photo Gallery	Links